Vendors/Systems Used :
Offered through the Credit Union Association of New Mexico
Target Market :
For kids from 0 to teens
Program Results/Statistics :
As of December 2009, High Plains had 462 Kirby Kid accounts
Member Benefits :
Kids are automatically enrolled in the Kirby Kangaroo Club. The Club has its own website where kids can exchange jokes and stories, play games, and color. They also have access to Minyanland, a free virtual world that teaches kids about money – earning, spending, saving and giving.
Additional Information :
Kids receive birthday cards and invitations to Kirby functions as part of the club accounts. Kids love Minyanland, as well, says Kym Moore, Education Specialist for High Plains FCU. Kids get play money and can earn more by playing games on the website. “It’s a great way to keep youngsters engaged with learning and earning,” she says.
